Sesame Street campaign called "Sesame Street Kid Ako". Watch out for their mall tour, because
Rico Blanco will be performing his own rock version of the 2 classic Sesame Street songs.
“Rico, a wonderfully talented artist, truly connects with his fans through the power of media,” said Maura Regan, Senior Vice President and General Manager, Global Consumer Products, Sesame Workshop. “His appeal and influence are undeniable and we are thrilled to be working with him to encourage a love of learning with young children in the Philippines.”
Rico was thrilled at the opportunity to be part of the campaign. “I feel blessed to be given this chance to help.” The self-confessed Sesame Street Kid shares, “We’d watch the program everyday and would never miss an episode. We loved the characters, the skits, the art, the music! We would always sing (and sometimes dance!) along to the songs. In fact, along with The Beatles, I’ve always credited ‘Sesame Street’ as one of my biggest early musical influences, shaping my taste in music as a kid, and the kind of music I would later gravitate to as a grown-up.”-mb.com.ph
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